Saturday, 22 February 2014

DESIGN PROCESS - RESPONSIVE - D&AD NATIONAL TRUST - AESTHETIC RESEARCH

After re-defining the direction and focus of my campaign I decided to collect a new body of aesthetic based research to inspire and influence aspects of my campaign. 

As the project is communicating information about the natural environment I wanted my outcomes to have an organic, hand rendered aesthetic. Therefore, I started collecting a body of secondary, image based research into hand-rendered typographic design work. 


AESTHETIC POSTER RESEARCH - SECONDARY



Link



BMD















Link


Catkin Pritchard





Joshua Noom


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